Business Development with a BASB

Researching Prospects

  • Researching prospects
    1. Curation and passing it on
    2. Ask Questions, Get Sales (read book). but basically become friends, see problems, figure out how to provide solutions
    3. Press releases, blogs, etc
  • Conducting Sales calls
    • budget at least 45 in if not an hour
    • use progressive summation (with bold, highlights, etc)
    • can break up into two calls 1. what do you want 2. heres what i heard/how i can help
    • review old notes before next phone call. with PS, you can be up to speed in 10 seconds
    • use google docs and zoom if you need
  • Maintaining a Pipeline
    • Checking in/following up is always the key
      • you can link last call notes to a Task so you have a pre loaded convo ready
    • top of mind = sale
    • be the one who records and remembers what happens. Shape the narrative
    • seeing opportunities for leads everywhere
    • curate, create, share

  • Developing proposals
    • Creativemarket.com
    • use premade digital assets whenever possible
      • store assets with proposal templates
    • save old proposals within each project, keep templates seperate