Business Development with a BASB

Researching Prospects

  • Researching prospects
    • Curation and passing it on
    • Ask Questions, Get Sales (read book). but basically become friends, see problems, figure out how to provide solutions
    • Press releases, blogs, etc
  • Conducting Sales calls
    • budget at least 45 in if not an hour
    • use progressive summation (with bold, highlights, etc)
    • can break up into two calls 1. what do you want 2. heres what i heard/how i can help
    • review old notes before next phone call. with PS, you can be up to speed in 10 seconds
    • use google docs and zoom if you need
  • Maintaining a Pipeline
    • Checking in/following up is always the key
      • you can link last call notes to a Task so you have a pre loaded convo ready
    • top of mind = sale
    • be the one who records and remembers what happens. Shape the narrative
    • seeing opportunities for leads everywhere
    • curate, create, share

  • Developing proposals
    • Creativemarket.com
    • use premade digital assets whenever possible
      • store assets with proposal templates
    • save old proposals within each project, keep templates seperate